"...add value and bring fun to the market."
For over 20 years Childmart's primary focus has been to provide fun and enjoyable products to kids and their families. With kids of our own, we understand how important good wholesome products are for our children. Over the years, as the market has changed, we have evolved to mould our product offering to our ever changing environment. With nearly 10 years experience in the kids beverage arena we have pivoted our business to focus on fun, healthy and nutritious beverages for the market. Focusing on our years of experience in dealing with international suppliers, major national retailers and wholesalers partners to bring our range of unique products to market. This coupled with our experience utilising digital marketing channels to drive demand among kids and their parents, positions us to be a leading provider of healthy novel beverage products for our kids.
Each brand is selected with the end user in mind, through a meticulous assessment process. Brands that offer great value, good quality and innovative products perfectly aligns with our promise to our retailer partners.
"Brands that offer great value, good quality and innovative products"
"Developed strong partnerships with some of the largest licensing brands."
OUR LICENSING PARTNERS
Over the years, Childsmart has developed strong partnerships with some of the world's most trusted licensing brands such as Disney, Hasbro, Mattel and Nickelodeon. These brands focus on creating a life-long rapport with consumers of all ages. A sense of nostalgia and fondness is established through some of the most recognised characters in films and TV shows produced by these brands. Childsmart recognises these characters are imperative to learning and play, and we are determined to deliver a range of products that children will fall in love with.
Licensing brands play an integral and necessary part in delivering successful and appropriate products to the local market. Like our product lines, a meticulous process is implemented in selecting the right licensors. Engagement with our major retail partners drives our relationships with brand licensors and ensures the market will be responsive to the right brand and products.